へそ祭り
Hokkaido
A quirky festival in Furano, Hokkaido — the navel of Hokkaido — held since 1969 where the navel connects people through fun animations, dances, and belly-button-themed food.
Happens every year
What to expect
The Heso Matsuri features dancers with painted bellies, creating humorous faces that jiggle to lively music. The streets of Furano are filled with laughter and the aroma of unique belly-button-themed snacks.
Best viewing tips
For the best views, position yourself near the main stage where performances are most animated. Bring a camera to capture the creative costumes and face-painted bellies.
How to get there
From Sapporo Station · ~2h 58m by car
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